Our Projects

The vision of the BID is to make Aberdeen City Centre one of the most vibrant, attractive, prosperous and liveable city centres in Scotland. Our role is to stimulate the economy, improve on the existing attractiveness, and to market the city centre as a destination of choice.

Our vision is implemented through the five main themes below.

United Voice

Influencing positive change in the city centre

The future of Aberdeen city centre has been the focus of great debate in recent years and playing a key role in that conversation is a vital part of Aberdeen Inspired’s remit.

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Marketing & Promotions

Driving footfall to the city centre

The introduction of the Aberdeen Inspired brand is part of an integrated approach to the marketing and promotion of the BID, providing a focal point for a range of activity.

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Attractive city

Attractive City

Enhancing and maintaining the city centre

Aberdeen’s stunning granite architecture is behind the proud tradition of Scotland’s very own Silver City, providing a unique and enchanting streetscape.

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Safe & Secure

Working together to provide a safe and secure city centre

Making Aberdeen a destination for work, rest and play is an important part of the strategy for future growth.

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We Are Hiring – City Centre Manager


Salary: Around £35,000

Employed By: Aberdeen Inspired (in partnership with Aberdeen City Council)

Responsible To: Chief Executive of Aberdeen Inspired

Hours: Working Hours will be 35 hours per week split 5 out of 7 days, generally 9am-5pm. (due to the nature of the post holder’s role and responsibilities some weekend, evening and early morning working will be expected. The role involves working in the office of Aberdeen Inspired and Aberdeen City Council but predominately out and about across all parts of the City Centre.

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