Let us inspire your city...

Aberdeen Inspired is Aberdeen City Centre’s Business Improvement District that represents over 700 city centre businesses within the city centre.

Funded by both levy payers and voluntary contributions, Aberdeen Inspired works hard to help improve and effect positive change in our city centre.

 

Did you know?

Aberdeen is the first city in Scotland to be crowned Best European BID (Business Improvement District) 2017 by the Association of German Chambers of Commerce and Industry in Berlin.

Aberdeen Inspired’s leading role in delivering the successful Nuart Aberdeen Festival in April played a significant part in the judge’s decision to declare the organisation as the winner of the 2017 award.

 

As well as lobbying on behalf of its levy payers and supporting festivals and projects in the city, the success of other Aberdeen Inspired projects such as the first Aberdeen Comedy Festival, Summer of Art, and the Aberdeen Christmas Village also helped the organisation to stand out against other finalists, including Amsterdam and Hamburg.

 

 

Inspired vision...

The vision of Aberdeen Inspired is to make Aberdeen City Centre one of the most vibrant, attractive, prosperous and liveable city centre’s in Scotland. Our role is to stimulate the economy, improve on the existing attractiveness, and to market the city centre as a destination of choice.

Our vision is executed through five main themes detailed below:

ABERDEEN INSPIRED BOSS SAYS ‘NO ROOM FOR COMPLACENCY’ AS AMBITIOUS BOARD AIMS TO CONTINUE CAN-DO ATTITUDE

The man who swapped catching criminals for championing businesses says he is “sick fed up of Aberdeen playing second fiddle to the Central Belt”.

Adrian Watson took over as chief executive of Aberdeen Inspired one year ago, following a 30-year career in the police which saw him rise to the rank of Police Scotland’s divisional commander for Aberdeen.

Looking back on his two very different careers, Adrian says he can see similarities.

He said: “The last year has been very exciting but a lot of hard work.

“The two jobs are different in titles but especially on a strategic level they are quite similar.

“When I was working at Police Scotland I tried to build up partnerships between organisations in order to try and make the city safer. Working with different partnerships is what I have tried to do at Aberdeen Inspired as well.”



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From the desk of the CEO...

As the Chief Executive of Aberdeen Inspired I would first like to welcome you to our website.

 

We planned, supported and carried out many successful projects throughout the company’s 5 year term. Most recently we spearheaded the overwhelmingly successful street art festival, Nuart Aberdeen. Working with the Nuart Festival in Stavanger, Aberdeen Inspired invited a celebrated collection of internationally renowned artists to leave their mark on our city’s walls. As well as beautiful art pieces, unique to Aberdeen there was a full program of artist talks, street art walking tours and film screenings. We are hoping to continue walking tours throughout the summer months, announcement coming soon.

Over the past few years, Aberdeen Inspired has continued to work hard to help improve the city centre, working with several partners we transformed the roof of St Nicholas into a green space called The Roof Garden, giving shoppers and visitors a place to relax. The area benefited from additional planting, seating, a picnic area and a children’s play park. Since the opening of the Roof Garden in October 2015 the area has been used for several festivals, including the popular Jazz Festival and events all of which have improved footfall and dwell time to the city centre.

One of our key objectives here at Aberdeen Inspired is to make the city centre a safe environment for visitors day and night. In 2016 we were accredited for the fourth year running with the desirable Purple Flag status, we have been working closely with our partners through a weekend partnership group to ensure this status is maintained and over time improved. 2016 also seen the inaugural Aberdeen Comedy Festival, spearheaded by Aberdeen Inspired and in partnership with Breakneck Comedy, the comedy festival involved over 250 comedians, 25 city centre venues over 23 days. The festival was well received and we hope to build on this in 2017.

Aberdeen Inspired are also playing their leading part in Operation Union Street Rejuvenation, which aims to restore pride into Aberdeen’s main thoroughfare. The scheme will include a “deep clean”, whereby pavements, pedestrian areas, street furniture, and doorways will be power washed. The plans also mean re-paving, upgrading, removing and painting street furniture, bollards, railings and benches. We are delighted to be playing a major part in this development.

But, our projects don’t stop there – please navigate to our projects page to find out more about what we have been up to.

 

Adrian Watson

CEO Aberdeen Inspired

View the footfall figures in more detail